6 Reasons Why WordPress is the Best Platform for Your Next Website

If you’re looking to succeed in the modern market, you need a website. Almost 70% of all businesses in the world have a website of some kind, where they explain what they do, what services/products they offer and how to reach them. But, to create a website, you need a platform. And in almost 32% cases, the platform of choice is WordPress. But, why is it so popular?Stick around, and we’ll give you enough reasons that you too might consider it for your next website.

• Easy to Use
• It’s Adaptable and Modifiable
• SEO Friendly
• There’s a Whole Community Behind It
• Mobile Friendly
• It’s Secure Platform 

Easy to Use

One of the best characteristics of WordPress is that it’s so incredibly easy to use. Even the biggest newbies can learn the platform in a matter of weeks, and experts will do wonders with it. There is no coding involved – you get an easy-to-use backend for your website where everything is one click of a button away from looking neat and professional on the frontend. Of course, if you want your website to be the pinnacle of professionalism, you can always hire professionals to do the work for you, and you can bet that they’ll enjoy every second working on this platform. Hire professional ghost-writers, experts in graphic design, analysts, and you’ll have a beautifully done and full-functional website up and running in no time. 

It’s Adaptable and Modifiable

One of the greatest advantages of WordPress is that it’s highly adaptable to your needs. If your website is new, you’ll need to market it, and what better way to use content marketing to get where you want. You’ll probably need a blog and several pages with products/services, as well as technical pages. WordPress has it all, as the platform combines a website, blog, and SEO all in one neat, easy-to-use package. Another advantage of WordPress is that it is perfectly suitable for the use of plugins. The platform is bare-bones, but supports a wide range of plugins, allowing anyone to use it for any kind of website of their design. This kind of malleability is highly sought after in all website platforms but is not so easily found. 

SEO Friendly

WordPress is heaven for SEO optimization. And, since SEO is king in modern-day digital marketing, you’ll definitely have to make sure your website follows all the guidelines and tips to make your website SEO friendly if you wish to get ahead.Luckily, with WordPress, SEO optimization is easy. There are many options and settings within WordPress that allow you to customize Meta tags, reduce the frequency of 404 pages, modify images for easier searching and allow web spiders to coarse more easily through your website. If you’ve already got an SEO expert hired, that makes things all the better, as they’ll be able to do their job quickly and easily, delivering you a website that’s guaranteed to place high in Google search.

There’s a Whole Community Behind It

The creators of WordPress stand behind their product, and so do its users. The community that formed around this platform is one of the most forthcoming in the industry. If there’s anything you need, you can go to the creators for customer support or the community for answers. Thanks to its popularity and community WordPress has become one of the most transparent platforms around. There are numerous guides, both in video and blog form, on how to use and maintain the platform and the websites built on it. So, again, if you’re a total newbie, you don’t have to be afraid to try it, as there’s plenty of informational and educational material you can peruse. 

Mobile Friendly

Due to mobile searching being such a huge factor in today’s market, it’s important that you make your website optimized for the use of mobile devices. Most of us have a phone or a tablet of some kind, and we tend to do our web browsing using them the most, while computers are predominantly being used for gaming or work.Well, if you’re looking to get on mobile users’ good graces (and you certainly are), look no further than WordPress. All WordPress websites are mobile-friendly, and the platform itself offers you further optimization options that let you fine-tune your website for exceptionally fast loading times and transparent navigation.

It’s Secure Platform

One of the most important considerations when creating a website is its security. Not just for safety reasons, but for SEO reasons too. Websites without an HTTPS protocol are always ranked lower on the search, as offering safe and secure channels for doing business is the primary way to deter cyber-crime.

Read: Top 5 WordPress Mobile Plugins for Enhanced Web Presence on Mobile Devices

With that being said, WordPress creators are diligent in their effort to keep the platform and its plugins updated with the latest security measures and protocols. Using WordPress means you can rest assured your personal and financial data, as well as that of your users’, is safe and sound with this platform.

Read: How to Use Redirect Manager in Joomla 3 to Redirect a Page

Conclusion

All in all, WordPress is one of the most popular web design platforms in the industry, and it’s not hard to tell why. Its adaptability, ease-of-use, and security make it a prime choice for both newcomers and experts alike. The internet can be a volatile and unforgiving place, and Google is constantly trying to crack down on poor content marketing and website design practices, and if you’re planning on setting sails on those harsh waters with hopes of staying afloat, it’s time you boarded the HMS WordPress with the rest of us. Ahoy! 

Read: Weebly VS WordPress – In-Depth Comparison of Site Builder Tools